Evolving Logo
—Rebranding National Geographics
Rebranding an editorial brand into something that evolves using real-time data.
Visualizing Data—Lush Soap Bar
A visual system created from sensory data related to touch and smell.
Redesigning Craigslist App
Redesigning an app through research, analysis, branding, and prototyping.
Generative Identity
—Isamu Noguchi Museum
How to make an identity that communicates about the place through "playing" with it.
Traveler's Collage
Digitizing a collage collection from my travels over the past 13 years.
Rebranding Blue Note Jazz Club
Rebranding project for a world-renowned jazz club in New York.